Shopify Agentic Storefronts & AI Search Discovery: How ChatGPT and Perplexity Find and Recommend Products
Introduction The way people discover and purchase products online is changing. Traditionally, customers searched on Google, visited multiple websites, compared product pages, read reviews, and finally decided what to buy. However, AI-powered platforms such as ChatGPT and Perplexity are creating a new shopping experience where customers can discover, compare, and receive product recommendations...
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