Why Is Kayali Perfume So Popular?
A coworker of mine stopped me in an elevator last spring and asked, “Okay, what are you wearing? Everyone on this floor smells like it.” I told her. She’d already heard of it from three different people that week. That’s usually how it goes with Kayali. So why is it so popular? Mostly four things: sweet, warm scents people actually enjoy smelling on themselves, a founder...
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